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Why communication matters

Panos London believes that communication is at the very heart of development. So why isn’t it on everyone’s agenda?

In this section, we set out – clearly and concisely – the essential roles of communication in every aspect of long-term, sustainable development.

And through our agenda for action, we challenge all those involved in policymaking and planning to realise the power and potential of information and communication in four key areas.

For a more detailed account of our vision for communication in development, you can download our free publication At the heart of change or a more detailed exploration can be found in the Case for communication in sustainable development.

In this section we set out just how vital communication is to long-term, sustainable development


At the heart of change (1.9mb)